Suzuki Motor Corporation has unveiled the newly redesigned Wagon R “Smile.”
Web movies have been released highlighting the appeal of its exterior and interior.
IN FOCUS was in charge of directing the video.
Targeting young women who choose a car for its design, the movie creates a cute worldview set in a set of nuanced colors.
The exterior episode features an impressive two-tone color scheme, while the interior episode showcases the meticulous detailing of the car.
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CREDIT
CAST : Asuka Nakajo, Honoka Kisaki
DIRECTION / PLANNING / OFFLINE EDIT : Taiju Nakajima (IN FOCUS)
CINEMATOGRAPHY : Yusuke Kashiwazaki
LIGHTING DIRECTION : Oishi Koji
GRIP : Yusuke Okamoto
SET DESIGN : Qaicodo
STYLING : Hanako Tsubone
HAIR&MAKE-UP : Emi Kawahara
ONLINE EDIT : Hidehisa Watanabe
COLOR : Max Golomidov
MUSIC : Takehiro Ono (BISHOP MUSIC)
PRODUCTION MANAGEMENT : Shunsuke Ohara (Image Science)
PRODUCTION ASSISTANT : Junichiro Fukumoto (Image Science), Juri Onishi (Image Science)
PRODUCE : Naoya Ito (Image Science)
PRODUCTION : Image ScienceImage, inc.
AGENCY : Hakuhodo Inc.