92-year-old basic apparel brand “United Athle” released the Fall/Winter 2023 Collection.

92-year-old basic apparel brand “United Athle” released the Fall/Winter 2023 Collection.

Project

“United Athle,” a long-established brand with a 92-year history of making heavy-duty apparel, including basic T-shirts, based on the concept of “a wide variety and reliable quality,” has released its Fall/Winter 2023 collection.
IN FOCUS was in charge of the creative areas such as the lookbook, movie, and website.

United Athle – AUTUMN & WINTER 2023
https://www.united-athle.jp/

CREDIT

CREATIVE DIRECTION : Shinya Nakayama (IN FOCUS)
ART DIRECTION : Shinya Nakayama (IN FOCUS)
DESIGN : Atsuhiro Ito (IN FOCUS), Tsubasa Tsukidate (IN FOCUS)
WEB PROJECT MANAGEMENT : Keita Yamamoto (IN FOCUS)
DESIGN & PROGRAMMING : Ayumi Watanabe (IN FOCUS), Yohei Takahashi (IN FOCUS)
FILM DIRECTION : Taiju Nakajima (IN FOCUS)
EDIT : Taiju Nakajima (IN FOCUS), Miho Tanaka (IN FOCUS)