




The women’s brand “SNIDEL,” which operates over 100 stores domestically and internationally, has launched its 2023 autumn/winter collection.
With the theme “LA FUSION,” the collection features looks that combine feminine elements with the strength of empowered women.
IN FOCUS was in charge of designing the special website.
The plain design naturally guides the viewer’s gaze while incorporating the movie elements as accents to highlight the natural and elegant photographs taken by photographer Riku Ikeya.
SNIDEL 2023AW Collection「LA FUSION」
https://snidel.com/page/collection/2023/aw_1st/
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CREDIT
PHOTOGRAPHER : Riku Ikeya
VIDEOGRAPHER : Hana Shimizu
MUSIC : Kenta Tanaka
STYLIST : Tomoko Kojima
HAIR : kazuhiro naka
MAKE-UP : Suzuki
MODEL : Gu Yue(WIZARD MODELS), Alicja Owczarek(donna)
ART DIRECTION : Manami Masuda(IN FOCUS)
WEB DESIGN : Manami Masuda, Wang shuquiang(IN FOCUS)
PROJECT MANAGEMENT : Yohsuke Watanabe(IN FOCUS)
PRESS : Shiori Yoshioka , Marina Yamaura , Rinka Mikami , Marina Wakimoto(MASH Style Lab)