



The latest content of “Journal du ete,” the owned media of jewelry brand “ete,” for which IN FOCUS is in charge of website production and content direction, was released.
For the launch of the Spring 2024 collection, under the theme of “Ear Game,” we proposed layering ear jewelry to be enjoyed with one’s own sense of style. We created a GIF video to convey the excitement of styling freely. We also produced originally designed playing cards to be distributed in the stores, so please stop by.
Journal du ete
https://www.eteweb.com/journalduete/
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CREDIT
Web Site
WEB DIRECTION : Tatsuya Mizuguchi (IN FOCUS)
WEB DESIGN : Miho Nagatsuka (IN FOCUS), Ayumi Watanabe (IN FOCUS)
PROGRAMMING : Ryu Takahashi (IN FOCUS)
PROJECT MANAGEMENT : Kento Inada (IN FOCUS), Riona Yamamoto (IN FOCUS)
Edit
PRODUCE : Yohsuke Watanabe (IN FOCUS)
EDIT : Shiori Saeki (IN FOCUS)
Graphic
CARD DESIGN : Manami Masuda (IN FOCUS)
Movie
GIF EDIT : Kazuki Sekiyama (IN FOCUS), Yoshinori Kataoka (IN FOCUS), Haruna Kitagawa (IN FOCUS)
EDITORIAL DIRECTION : Yuri Tanaka
PHOTOGRAPHY : Sayuri Murooka (SIGNO)
STYLING : Sarina Tanaka
HAIR&MAKE-UP : Mika Iwata (mod’s hair)
MODEL : Kinga (Donna)
TEXT : Keisuke Honda
AGENCY : LIC.co.,ltd
CLIENT : Milk.co.,ltd